10 Best Vegan Recipe Creators to Follow on Instagram in 2024

Vegan recipe creators are gaining popularity on Instagram, showing that plant-based meals can be delicious and diverse! They employ techniques like slow roasting, fermentation, and raw food preparation to unlock deep flavors and textures from vegetables, fruits, legumes, nuts, seeds, and more.

By sharing their recipes, techniques, and tips on Instagram, these creators are able to inspire people to incorporate more plant-based options into their diets.

They offer innovative ideas for long-time vegans and give “veg-curious” folks an exciting introduction to vegan food. The visual appeal of Instagram makes it ideal for showcasing the colorful and appetizing dishes, inviting everyone to explore its culinary possibilities. Make sure to follow these creators to fill your Instagram feed (and your stomachs) with more delicious vegan dishes!

Get your Instagram followers to cook more of your recipes!

Create your FREE Grocers List Creator account to:

  1. Capture emails: Turn recipe tags into sign-ups, building your email list and owning your audience.

  2. Boost website traffic: Drive fans back with exclusive recipe emails and branded plugs.

  3. Unlock valuable insights: Understand which recipes resonate, inform brand partnerships, and track success.

1. Todd Anderson - @turnipvegan

Todd Anderson, known in the vegan community as Turnip Vegan, is a passionate advocate for veganism, focusing on its benefits for health and mindfulness. Emphasizing a cruelty-free lifestyle, Todd uses his platform to show that veganism is more than a diet—it’s a comprehensive way of life that promotes well-being, animal welfare, and environmental sustainability.

He creatively employs ingredients like mushrooms, walnuts, and jackfruit in his recipes to demonstrate the versatility and deliciousness of plant-based foods. With three E-books published and a cookbook published in 2023, Todd is dedicated to inspiring his audience towards positive change, thanking the Turnip Vegan community for their engagement and support in exploring veganism’s potential.

2. Lillian Cumic - @lillianvegan_chefhawaii

Lillian Cumic, a Sydney-born vegan chef and educator, has spent over two decades perfecting plant-based recipes. After 30 years in Sendai, Japan, working in the food industry and running her own dining bar, she moved to Honolulu in 2018. There, Lillian continued her mission by teaching cooking classes, hosting “Lillian’s Vegan World” on ThinkTech Hawaii, and starting Lillian Vegan LLC. She gained recognition with a feature in CRAVE magazine’s June 2019 edition and is celebrated for her gourmet seven-course vegan meals and Vegan High Tea.

Lillian maintains a strong online presence with nearly 200 recipe videos on her YouTube channel and Facebook page. Her passion for vegan cooking culminates in her first cookbook, Hawaii: A Vegan Paradise, where she showcases Hawaiian cuisine with a vegan twist, marking over 20 years of her culinary expertise.

3. Aashti Sindhu - @chefaashti

Aashti Sindhu, based in Bangalore, India, is a renowned Plant Based Chef, Holistic Nutritionist, and Health Coach, with professional training from Le Cordon Bleu, London. She is recognized for her groundbreaking role as India's first professionally trained Vegan Hospitality™ Consultant, complemented by nutrition certifications from eCornell and a Holistic Nutrition Course from AFPA. Aashti is celebrated for her innovative approach to vegan cuisine, aiming to transform the misconception that healthy food cannot be delicious. Her expertise lies in creating flavorful dishes using local, sustainable ingredients, demonstrating a deep commitment to promoting plant-based eating for health and environmental benefits.

Her efforts have not only made her a leader in the vegan culinary field but also earned her features in prestigious publications like the Bangalore Mirror and New Indian Express. Aashti's passion extends beyond the kitchen to her smoothie bowl venture, Bella’s Bowls, where she continues to challenge and redefine the taste and perception of healthy, vegan food. Through her work, Aashti aspires to inspire a shift towards more conscious eating habits, emphasizing the ease and joy of incorporating plant-based options into everyday life.

View this profile on Instagram

Chef Aashti (@chefaashti) • Instagram photos and videos

4. Tomaso Mannu - @mensch.chef

Tomaso Mannu is a Michelin-starred chef turned vegan food innovator and natural wellness advocate. He founded The Fish Out, creating vegan seafood alternatives, and opened “Grazie Dio,” London’s first vegan pasta bar. Tomaso authored “The Naughty Vegan Cookbook” and has been a driving force in virtual dining and food consultancy, especially during the pandemic.

In 2023, he ventured into content creation, building a community around his holistic approach to food, natural remedies, and self-improvement. His expertise in food consultancy has helped optimize operations and develop brands within the UK’s food industry, with an eye on international expansion.

Committed to sustainable and ethical gastronomy, Tomaso sees food as a healing art aligned with Ayurvedic principles. Follow his journey online as he continues to elevate plant-based cuisine on a global scale.

5. Brooke Brimm - @vegan.soulfoodie

Brooke Brimm, creator of the Vegan Soul Foodie (VSF) community, skillfully combines her roles as an author, yogi, and spiritual minister to advocate for the profound connection between plant-based eating and spiritual wellness. With a firm belief in the benefits of nourishing the body with healthy, plant-based meals, Brooke sees this dietary choice as a pathway to enhancing mental and spiritual health. Through VSF, her mission is to spread the word about the positive impacts of vegan soul food and encourage others to embrace dietary habits that nourish both body and soul.

VSF is dedicated to helping individuals discover and integrate vegan soul food into their lives, regardless of their dietary labels. The brand is committed to creating a supportive, educational, and motivational space for all to learn about and enjoy the richness of vegan cuisine, highlighting Brooke’s passion for delicious, plant-based food that feeds the spirit as much as it does the body.

6. Bailey Ruskus - @chef_bai

Bailey Ruskus, or Chef Bai, is a Le Cordon Bleu-trained chef and holistic health coach from San Francisco. She champions plant-based eating for chronic health issues, animal welfare, and environmental sustainability, inspired by her personal battle with endometriosis.

Bailey is certified in plant-based nutrition and as a health coach, focusing on healing through diet. She develops recipes for brands, offers personal nutrition coaching, and hosts “The Chef Bai Podcast,” discussing women’s health, clean eating, and entrepreneurship. Her cookbook, Cook. Heal. Go Vegan! is an Amazon best-seller, featuring over 70 plant-based recipes. Bailey lives in San Diego with her husband and their dogs, Coconut & Piña.

7. Eddie Garza - @theeddiegarza

Eddie Garza is a celebrated vegan chef, cookbook author, and host of “Global Bites with Eddie Garza” on Jungo+. He is recognized for his expertise in plant-based cuisine, having been featured in media outlets worldwide.

Eddie’s personal journey from struggling with obesity in his youth in Brownsville, Texas, to losing over 150 pounds through a plant-centric diet, underscores his dedication to veganism. His cookbooks, including the ¡Salud! Vegan Mexican Cookbook and The 30-Day Vegan Meal Plan for Beginners, highlight his commitment to accessible, plant-based meals. Eddie is also a respected speaker and advocate for vegan health, sharing his insights at prestigious events and culinary institutions, emphasizing the benefits of a plant-based lifestyle.

8. Julia Dunaway - @juliadunaway

Chef-Julia Dunaway’s passion for cooking stems from a blend of her Japanese heritage and Southern American roots. Her mother, a superb cook and artist from Japan, and her father, a North Carolina native, instilled in her a love for a broad range of culinary traditions, from traditional Japanese cuisine to Southern comfort foods. Julia’s diverse experiences across the United States and abroad, including living in Japan, have enriched her palate with global flavors. While Japanese dishes hold a special place as her comfort food, Julia has embraced a whole-food plant-based diet, integrating the culinary discoveries of her travels into her cooking.

9. Maricel Lukkanit - @maricelsvegancrush

Maricel is a Munich-based holistic chef and culinary artist with a flair for vegan cuisine. She has a rich portfolio of whole food dishes, offering everything from refined vegan gourmet to raw plant-based creations, honed through cooking classes and dinner events. Her journey through 70 countries fueled her love for unique ingredients, leading to the birth of Vegan Crush, which infuses global flavors into plant-based meals. This culinary exploration, which took her from Asia to Latin America and everywhere in between, deepened her appreciation for a vegan lifestyle that nourishes both body and soul.

Maricel advocates for the environmental and health benefits of a plant-based diet, emphasizing its role in combating hunger, climate change, and water pollution. She shares her journey through her website and aims to show how plant-based eating is a gateway to abundance rather than restriction, with every recipe meticulously crafted for taste and wellness. Her food adventure is a testament to the power of a fresh perspective in the kitchen, with dishes ranging from hearty burgers to aromatic pastas and vibrant curries, all celebrating the diversity and richness of vegan food.

10. Chef Gueli - @veganchefgueli

Chef Gueli, affectionately known as Chef Gully, transformed her early culinary interests and personal health challenges into a thriving career as a vegan chef. Inspired by her son’s food allergies and her own battle with Crohn’s disease and ulcerative colitis, she embraced a plant-based diet, which led to significant health improvements. Her husband’s success in managing asthma with veganism further motivated her transition.

Chef Gueli’s passion extends to her family life, where she promotes healthy eating habits, especially for her son, who shares her love for nutritious foods like kale juice. Through her journey, Chef Gueli aims to inspire others by sharing “kid-approved” vegan recipes, showcasing the possibility of a fulfilling, health-conscious lifestyle for families.

Get your Instagram followers to cook more of your recipes!

Create your FREE Grocers List Creator account to:

  1. Capture emails: Turn recipe tags into sign-ups, building your email list and owning your audience.

  2. Boost website traffic: Drive fans back with exclusive recipe emails and branded plugs.

  3. Unlock valuable insights: Understand which recipes resonate, inform brand partnerships, and track success.

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