New features!
We are committed to improving grocers list every single day. No BS. We ship new features throughout the day, so we can help you cook more of the recipes you love.
Here’s an overview of the features we launched for the week of October.
100% of these came from feedback you gave us.
Thank you and keep it coming!
Headliners:
Including the actual recipe link in the grocers list email.
Our initial product was so focused on helping you build the ingredient list and buy the groceries, we forgot that we should also be making it easier to cook that recipe once you have the groceries on your counter. So now, for any recipe that gets tagged that has a dedicated recipe link, we include that in the email. Some recipe posts don’t link out to full instructions, so you can click the media or recipe title in the email to bring you back to the recipe post itself on instagram.
Weekly recipe digest email is live.
Many of you had said that the initial email that contains that specific recipe is great for right away, but you may not actually shop until the weekend, and wanted some sort of reminder. So we added a weekly digest email that sends on the weekend, and contains a nicely organized list for each ingredient, along with the ability to “shop all” recipes, or “shop individual recipe” ingredients with ease.
Gifs in recipe emails for reels.
So many users are now using the grocers list recipe email as the point of reference for that recipe. A big part of that is remembering the visual that was posted of the actual recipe, from the reel. So now, as long as there isn’t any copyrighted media in that reel, we include a preview of the recipe visual in the grocers list recipe email itself.
Version 1 of “link-in-bio” recipes is now live.
This is the big one. As we get deeper into solving for our customers, we’re seeing how vastly different the format of each recipe post really is. Some post recipes in the post comment itself, some include the link in the post even though its not clickable. Others say link in bio. Still more say “google my name and find the post on my myspace profile on the second page of results”. It’s complicated. But we are tackling this hard technical problem and have our first solution for it. No doubt it will improve over time, but go ahead and test your next recipe on a “link-in-bio” and lets see how it goes!
Just for fun:
First-time comment replies.
Most of you have tagged your first recipe, but for new users, we’ve now built a list of responses for first timers that make it more clear that “it worked” and that the next thing to do is to check their email.
