10 Best Vegetarian Recipe Creators to Follow on Instagram in 2024

The popularity of vegetarian cooking has soared as people recognize its health benefits, which include reducing the risk of chronic diseases and improving overall wellness. This culinary style is appealing because it offers a healthy alternative without requiring a complete elimination of animal products, like a vegan diet would. It even provides a practical option for meat eaters who want to reduce their meat consumption for health, environmental, or ethical reasons.

Instagram has significantly influenced the rise of vegetarian cooking by showcasing diverse, global vegetarian recipes that appeal to a wide audience. It features everything from traditional dishes to innovative fusion creations, all shared by recipe creators from various cultural backgrounds. This diversity also challenges the misconception that vegetarian cooking lacks variety.

Many Instagram recipe creators cater to niche vegetarian interests, such as gluten-free or budget-friendly recipes, broadening the appeal of vegetarian cooking and encouraging more people to try incorporating vegetarian meals into their diets. If this resonates with you, consider following a few (or all) of the creators on this list for more vegetarian recipe inspiration!

Get your Instagram followers to cook more of your recipes!

Create your FREE Grocers List Creator account to:

  1. Capture emails: Turn recipe tags into sign-ups, building your email list and owning your audience.

  2. Boost website traffic: Drive fans back with exclusive recipe emails and branded plugs.

  3. Unlock valuable insights: Understand which recipes resonate, inform brand partnerships, and track success.

1. Jeanine Donofrio - @loveandlemons

Jeanine Donofrio, the creator of Love and Lemons, designs recipes to showcase the nourishment, fun, and flavor of cooking with seasonal fruits and vegetables. She aims to inspire her readers to experiment with new vegetables or try familiar ones in new ways, offering a variety of inventive vegetarian dishes for every meal.

Love and Lemons also serves as a resource with comprehensive guides on handling different vegetables and tips for cooking essential plant-based ingredients like quinoa and lentils. Despite a focus on healthy eating, Jeanine believes in balance, incorporating desserts like brownies and cakes into her repertoire. Her recipes are well-loved by both vegetarians and omnivores, including her husband, Jack, who taste-tests and approves all her creations. Jeanine is also the author of best-selling cookbooks and has collaborated with major brands, with her work featured in prominent media outlets.

2. Luba Pavia - @cook.vegetarian

Luba Pavia is the Recipe Developer and Digital Content Creator at Cook Vegetarian, where she crafts delicious, healthy vegetarian recipes and showcases them through her distinctive food photography and styling. She is deeply committed to promoting a joyful and healthy vegetarian lifestyle, driven by the benefits it offers for health, the environment, and animal welfare. Luba is also the author of “14 Days Vegan Challenge,” a guide that introduces readers to the vegan diet with energizing breakfasts, fulfilling lunches to sustain energy throughout the day, tasty dinners, and even sweet desserts.

3. Kate Taylor - @cookieandkate

Kate, the founder of the blog Cookie and Kate, is a self-taught photographer and cook based in Kansas City. Since starting her blog in 2010, Kate has been passionately sharing vegetarian recipes that emphasize fun in cooking and flexibility in recipes. She focuses on whole foods, which are minimally processed and close to their natural form, and believes in the occasional indulgence to maintain a balanced lifestyle.

Her love for food extends beyond just cooking; she also enjoys reading about food policy, nutrition, and photographing meals to inspire others to cook. Kate’s philosophy is all about enjoying good food in great company, highlighting that her blog is a celebration of real, sustainable food that not only tastes good but also nourishes the body.

4. Erin Alderson - @naturallyella

Erin founded Naturally Ella in 2007 to share her journey towards good health through natural cooking and vegetarian recipes. The website has since evolved into a comprehensive resource for those curious about vegetarian cooking, whether you’re a seasoned chef or just learning about legumes. Naturally Ella offers solutions to the daily question, “What’s for dinner?” and provides extensive support for ingredient substitutions, homemade pantry staples, cooking various grains, and shopping for produce.

Naturally Ella is structured to enhance your natural living experience with sections like Recipe Search, which helps you find meals for any time of the day based on the ingredients you have; Produce Guides, which offer detailed information on handling and cooking with fruits and vegetables; and Build a Pantry, designed to help you stock up on essentials or find uses for surplus ingredients.

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Erin A. (@naturallyella) • Instagram photos and videos

5. Shreya Cooks - @shreyaskitchen2

On her blog, Shreya’s Kitchen, Shreya shares her favorite vegetarian recipes, complete with detailed instructions. Her journey into recipe creation began during quarantine, a time when she felt unproductive and anxious. With restaurants no longer an option, she turned to cooking, transforming what she once considered a chore into her main source of joy each day.

What initially started as a simple hobby to pass the time during lockdown has evolved into a profound passion. Cooking has become the creative outlet she had always been searching for. Through her blog, Shreya shares this passion and her vegetarian creations with the world.

6. Becca Heyes - @easycheesyveg

Becca Heyes is a UK-based vegetarian food blogger known for her blog, Easy Cheesy Vegetarian. Since 2011, she has been delighting both vegetarians and meat-eaters with her simple, flavor-packed recipes that showcase hearty, vegetable-rich comfort food. Living with her drummer husband, two daughters, and their tiny dog Pip, Becca balances her passions for mathematics, ska punk, musical theatre, and romantic comedies alongside her culinary endeavors.

Easy Cheesy Vegetarian caters to a broad audience, whether you’re new to vegetarian cooking or a seasoned veggie looking for inspiration, or even a meat-lover interested in exploring meatless options. Becca’s cooking philosophy emphasizes simplicity and practicality, avoiding rare ingredients and unnecessary steps, favoring easy-to-find supermarket items and minimal cleanup with one-pot recipes. Her approach results in generous portions of satisfying dishes like casseroles, pasta bakes, and curries, reflecting her belief that vegetarian food should be as enjoyable as it is straightforward.

7. Stephanie McKercher, MS, RDN - @gratefulgrazer

Stephanie McKercher, a registered dietitian and mom of two, is the creator of Grateful Grazer, a food blog dedicated to helping busy individuals enjoy delicious, plant-forward meals. Based in Denver, Colorado, Stephanie has a rich background in nutrition with degrees from the University of Wisconsin and the University of Illinois at Chicago. She has authored “The College Vegetarian Cookbook” and has a decade of experience in blogging, recipe development, and serving as a media spokesperson.

Previously, she worked as a clinical dietitian in outpatient oncology, where she honed her skills in creating nutritious, tasty, and convenient vegetarian recipes. Stephanie’s passion for vegetarian cooking grew from her professional experience, leading her to launch Grateful Grazer. Her recipes are designed to be quick, easy, and family-friendly, made with simple ingredients to fit into any lifestyle. She aims to promote a holistic approach to plant-based eating through her blog, combining the nutritional benefits of food with its ability to provide comfort, joy, and community.

8. Anvita and Soniya - @thebellyrulesthemind.official

Anvita and Soniya, founders of The Belly Rules The Mind, are passionate about sharing vegetarian and vegan recipes that blend healthy eating with ease and flavor. Their blog offers a rich array of everyday recipes that are 80% wholesome ingredients like proteins, whole grains, and healthy fats, with the occasional 20% reserved for treats, reflecting their belief in a balanced diet. With a food philosophy centered on cooking from scratch using fresh, chemical-free ingredients, they aim to offer meals that are both nutritious and straightforward to prepare.

Both being Indian American moms, they infuse their culinary creations with a mix of Eastern and Western flavors, which also helps in cultivating a diverse palate in their children. The blog features a variety of recipes including Instant Pot dishes, air fryer meals, and fusion cuisine that combines elements from Indian, Chinese, Thai, Mexican, American, and Mediterranean kitchens.

Anvita and Soniya’s journey in blogging started with their mutual appreciation for health-conscious food, and now, with their families involved, they continue to explore and share globally inspired recipes. This community approach extends to their readers, whom they invite to enjoy and share meals that are both healthy and exciting, perfect for family dining.

9. Padma Kumar - @mygoodfoodworld

Padma Kumar is the passionate founder, writer, and photographer behind MyGoodFoodWorld. Residing between Chennai, India, and Manchester, England, Padma started her blog to share her enthusiasm for simple, flavorful vegetarian and vegan cooking. As a mother, she has a keen interest in nurturing her daughters’ appreciation for healthy foods, and she extends this philosophy to her early learning center, aiding children and parents in developing positive eating habits.

Her blog is a treasure trove of easy-to-follow, healthy recipes that don’t skimp on flavor, including Indian, world, and fusion cuisines. Padma’s recipes are particularly friendly for beginners, incorporating spices and superfoods to create nourishing meals. She emphasizes that healthy eating should be effortless, enjoyable, and accessible, reflecting her belief in the profound connection between food and well-being.

Growing up in a large, hospitable family in India, Padma’s culinary influences are deeply rooted in the diverse food culture of her home country, which she fondly remembers as a melting pot of flavors and traditions. Her cooking style today remains predominantly Indian but is enriched with global influences and her own creative twists.

10. Vicki Cooks Veggie - @vicki.cooks.veggie

Vicki Cooks Veggie shares her favorite vegetarian recipes on her blog and Instagram, demonstrating her passion for simple yet delicious meals that highlight the possibilities of a meat-free diet. With nearly three decades of vegetarian cooking experience, Vicki has honed her skills in creating dishes that appeal to both vegetarians and meat-eaters alike.

Her culinary preferences shine through in her love for mushrooms and smoked paprika, ingredients that often feature in her recipes. Vicki’s penchant for pasta is evident in her favorite dish, the mushroom marsala pasta bake from Smitten Kitchen, showcasing her knack for turning simple ingredients into comfort food.

In 2021, Vicki expanded her reach by starting the Instagram account, a space dedicated to her endless food photography and a testament to her commitment to spreading the joy of vegetarian cooking.

Get your Instagram followers to cook more of your recipes!

Create your FREE Grocers List Creator account to:

  1. Capture emails: Turn recipe tags into sign-ups, building your email list and owning your audience.

  2. Boost website traffic: Drive fans back with exclusive recipe emails and branded plugs.

  3. Unlock valuable insights: Understand which recipes resonate, inform brand partnerships, and track success.

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