20 Best Recipe Creators to Follow on Instagram in 2024
Instagram has become a haven for food enthusiasts and home cooks alike, offering an endless stream of culinary inspiration.
It’s a platform where creativity and cuisine collide, making it an ideal place to discover new recipes and cooking techniques. The key to unlocking its full potential lies in following the right chefs and food bloggers, individuals who not only have a passion for food but also possess the ability to communicate their love for it through captivating images, videos, and stories.
The 20 culinary minds we listed in this blog are masters at crafting recipes that are not just delicious but also approachable, regardless of your skill level in the kitchen. They understand that the art of cooking should be accessible to everyone, and their Instagram feeds reflect this philosophy. Through their posts, they offer tips, tricks, and insights that can transform your cooking experience!
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1. Lexi Davidson - @lexiscleankitchen
Lexi Davidson, also featured on our list of the top recipe creators to follow on Facebook, is the creative force behind the wildly popular food and lifestyle blog, Lexi’s Clean Kitchen.
Lexi a passionate advocate for healthy living without sacrificing flavor. Inspired by the transformative power of food, she crafts recipes bursting with taste and goodness while eliminating gluten, grains, dairy, and refined sugars. Lexi’s blog serves as a vibrant playground for anyone seeking to embrace a healthy lifestyle, whether driven by dietary needs or simply a love for delicious food.
2. Catherine McCord - @weelicious
Catherine McCord is renowned for her focus on wholesome, homemade family cooking. She founded Weelicious, a resource for parents to create nutritious and appealing meals for children, and co-founded One Potato, an organic family-oriented meal delivery service. McCord authored the cookbooks “Weelicious: One Family. One Meal.” and “Weelicious Lunches: Think Outside the Lunchbox.”
A recognized culinary figure, she regularly appears as a judge on the Food Network’s “Guy's Grocery Games” and won the show’s “Pantry-Palooza” episode, contributing her winnings to heart arrhythmia research. McCord also runs Weelicious.com, a site dedicated to easy and healthy recipes for kids, and contributes to various media outlets on family-friendly cooking.
3. Ruhama Shitrit - @ruhamasfood
Ruhama’s passion for food shines through in her vibrant Instagram account, where she showcases her unique takes on traditional Jewish recipes. Her constant is her dedication to authenticity, using fresh ingredients and time-honored techniques to create dishes that are both familiar and exciting.
For Ruhama, food is more than just sustenance - it’s a way to connect with her heritage and share it with others. Her Instagram account is a treasure trove of Jewish culinary wisdom, passed down through generations. Whether you’re a seasoned cook or just starting out, Ruhama is a must-follow for anyone who loves Jewish food. Her passion is infectious, and her recipes are sure to inspire you to get into the kitchen and create something delicious!
4. Marianna Moore - @mariannas_pantry
Marianna Moore is dedicated to making nutritious cooking more approachable, aiming to teach people how to enjoy healthy eating in a practical and sustainable way. Her relationship with food focuses on creating unrestricted, nutrient-rich recipes.
With a Master’s degree in Nutrition from Tufts University, Marianna turned to sharing evidence-based nutrition education online through her website Marianna’s Pantry. She aims to counteract the negativity often found in the health and nutrition space on the internet. Her content includes quick meals, realistic nutrition tips, personal mental health experiences, and guidance on health trends.
Marianna’s goal is to inspire confidence in food choices and bring positivity to the act of eating, rather than allowing food to dominate life.
5. Natasha Kravchuk - @natashaskitchen
Natasha Kravchuk and her husband Vadim founded Natasha’s Kitchen in 2009, a venture that focuses on developing recipes and cooking videos. Their work led to the successful launch of the “Natasha’s Kitchen Cookbook” in 2023, which became a New York Times Best-Seller. Rooted in a family background of skilled cooks, Natasha’s recipes are known for being wholesome, family-friendly, and easy to follow.
Her eclectic background includes experiences in business, real estate, and nursing, all contributing to her skills as a recipe developer and content creator. Natasha’s Kitchen began as a personal blog to share recipes and has grown into a significant online platform with a vast collection of about 1,200 recipes, attracting millions of visitors and a large YouTube following.
The focus of Natasha’s Kitchen is to make cooking enjoyable and accessible, using simple ingredients. Natasha personally tests and approves all recipes, manages the photography, and appears in the video content, while Vadim handles the editing and videography. The recipes are a blend of family heirlooms and Natasha's own culinary explorations, reflecting her journey from a hesitant cook to a passionate food blogger, eager to share her discoveries with a wider audience.
6. Jamie Vespa MS, RD - @dishingouthealth
Jamie Vespa MS, RD is the creator of Dishing Out Health, a food blog that emphasizes health and deliciousness. Originally from the Tampa area, Jamie now resides in Denver, Colorado with her family. Her professional background includes roles such as Assistant Nutrition Editor at Cooking Light magazine in Birmingham, Alabama, and Clinical Nutrition Specialist in Tampa, where she specialized in counseling organ transplant recipients.
A plant enthusiast, Jamie’s blog features an array of plant-based recipes, though she advocates for enjoying all foods in moderation. The blog is user-friendly, allowing visitors to search for recipes that cater to specific dietary needs, including gluten-free, dairy-free, and vegan/vegetarian options.
Jamie believes that healthy eating should be enjoyable, simple, and, above all, tasty. She encourages visitors to explore her favorite recipes and welcomes feedback and suggestions for new recipe ideas!
7. Daven Gates - @onestopchop_
Dave, also known as Chef Daven G. and One Stop Chop, is a self-taught home cook from Queens, New York, who gained rapid fame on social media. Influenced by his great grandmother, Ganna, his culinary style emphasizes food, family, and conversation. In just six months, he transformed his modest social media following into a community of over 1.6 million fans, sharing his cooking techniques and knowledge.
Dave’s engaging personality have led to partnerships with brands like Chevrolet, Popeyes, SharkNinja, Kingsford, Scrub Daddy, and KitchenAid. His cooking content often features his son Cameron, or “Cam the Sous Chef,” showcasing the significance of family in his culinary journey. Dave’s live sessions are a family affair, involving his parents and siblings, which resonates deeply with his growing online audience.
8. MacKenzie Smith - @grilledcheesesocial
MacKenzie Smith, a chef and food influencer from New Smyrna Beach, Florida, is renowned for her grilled cheese-focused blog, GrilledCheeseSocial.com, and a corresponding cookbook. As the executive chef at Black Dolphin Inn, she has also made a name for herself in the hospitality industry. Her culinary expertise has led her to win two Food Network cooking competitions, showcasing her talent in creating delicious, cheesy recipes.
In addition to her cooking skills, MacKenzie is adept in food photography and styling, collaborating with numerous national food brands. Her work has been featured in various prestigious publications and on platforms like Food Network. She is also active in live cooking demonstrations and catering, bringing her unique culinary style to a wide audience. MacKenzie’s background in psychology and her transition from editorial work to the culinary world highlight her diverse skill set and passion for food.
9. Taneisha Morris - @theseasoned.skillet
Taneisha, a Canadian food blogger of Jamaican descent, whips up “easy, comforting, and wholesome” recipes with a Caribbean twist on her platform, The Seasoned Skillet. Inspired by her family, she shares more than just food – kitchen tips, travel diaries, and life lessons weave together a tapestry of balance and fulfillment.
Cooking has been Taneisha’s passion since childhood, and in 2020, she took the leap to launch her blog. It’s become more than just sharing recipes, it’s a platform to express her cultural identity, share family stories, and honor her heritage. For Taneisha, food transcends sustenance, connecting people through flavors and stories, leaving a taste of something far more enriching than just a full stomach.
From her early days in the kitchen to her ambitious travel goals, Taneisha’s journey is a testament to the transformative power of food and the joy it brings when shared with the world!
10. Natasha Bull - @saltandlavender
Natasha Bull is the creative mind behind Salt & Lavender, a culinary website offering a wide range of tasty, mostly scratch-made, and easy-to-prepare recipes.
Launched in 2015, Salt & Lavender focuses on savory dishes that are either quick to make, like 30-minute meals, or simple to prepare, such as slow cooker and casserole recipes. Natasha’s website caters to the average cook with accessible ingredients and clear instructions, featuring a mix of comfort foods, healthier options, and occasional sweet treats.
Based in Vancouver, British Columbia, Natasha shares behind-the-scenes content on Instagram and is also active on TikTok, Facebook, Pinterest, and Twitter. She doesn’t adhere to any specific diet, enjoying a variety of foods, particularly a good steak, and her choice of blog name was inspired by her love of salt.
11. Manuela Mazzocco - @cookwithmanuela
Manuela Mazzocco, originally from Venice, Italy, expresses her deep passion for Italian cuisine, combining her love for cooking, food photography, and discussing recipes. Her friends are well aware of her enthusiasm for lengthy food conversations.
For Manuela, cooking is not only a creative outlet but also a therapeutic activity. She enjoys experimenting with new recipes, often picturing herself in a serene kitchen setting with music and a variety of ingredients.
Despite a hectic lifestyle as a busy parent, Manuela prioritizes preparing homemade dinners for her family, valuing this Italian tradition of sharing meals with loved ones. Her blog focuses on Italian recipes that are both easy and quick to prepare, featuring step-by-step instructions and photographs. Manuela hopes to inspire her readers to create delicious dishes themselves, even with limited time, believing that a little love and a good appetite are key ingredients to amazing meals.
12. Cole Roberson - @thatsavagekitchen
Cole Roberson, known as “ThatSavageKitchen,” is a self-taught chef and content creator from Dallas, Texas, with a lifelong passion for cooking. His early culinary experiences began in the kitchen alongside his grandmother and parents, where he learned to prepare various dishes. Over the years, cooking evolved into a joyful and creative outlet for him, experimenting with different flavors and ingredients.
During the 2020 pandemic, Cole saw an opportunity to share his recipes and cooking techniques with a wider audience. Despite initial challenges, his efforts paid off, reaching over a million people and even cooking for celebrities.
On his YouTube channel, Cole focuses on making cooking accessible and enjoyable. He demonstrates how to create delicious, fun, and easy recipes, with the aim of encouraging more people to explore cooking.
13. Becky Hardin - @thecookierookie
Becky Hardin, based in Saint Louis, Missouri, is a wife and mother who started The Cookie Rookie in 2012 as a creative outlet for sharing her recipes. Her journey into the culinary world began post-marriage, when Becky, initially a beginner in the kitchen, faced the challenge of cooking for two. With guidance from her mother and a determination to document her progress, she not only learned to cook but also mastered the art, turning her initial apprehension into a successful blogging career.
Over time, The Cookie Rookie has become a globally recognized platform for easy cooking, gaining features in various publications and shows like Taste of Home, The Kitchn, and ABC’s Home and Family. As the editor-in-chief of The Cookie Rookie, Becky continues to share her enthusiasm for cooking, particularly for busy families, and has expanded her online presence with two more food blogs, Easy Chicken Recipes and Easy Dessert Recipes.
14. Melissa Gourmand - @mamagourmand
Melissa, the force behind MamaGourmand, is a dedicated food enthusiast and recipe developer, especially known for her gluten-free cooking. Balancing a busy family life, she immerses herself in creating and promoting recipes that cater to both her gluten-free lifestyle and her family’s preferences. Her cooking philosophy revolves around using simple, affordable, and accessible ingredients to prepare comforting, family-friendly meals.
Her expertise in gluten-free cooking is not just a personal preference but a necessity, as she is the only one in her household with this dietary requirement. This challenge led to the creation of her cookbook, “Frugal Gluten-Free Cooking,” which features recipes that are easy to follow and enjoyable for the whole family. Her work has garnered attention, with features in prominent publications and online platforms.
15. Jeanine Donofrio - @loveandlemons
Jeanine Donofrio, creator of Love and Lemons, is passionate about cooking with seasonal fruits and vegetables, focusing on making vegetarian cuisine both nourishing and enjoyable. She strives to inspire others to experiment with vegetables, introducing new types and innovative cooking methods. Jeanine’s cooking philosophy balances healthful eating with the joys of indulgent treats, evident in her diverse recipe range.
Her passion for quality, seasonal ingredients shapes her culinary approach, ensuring great flavors regardless of dietary preferences. Living in Chicago, Jeanine’s cooking is influenced by the local produce, especially during summer when she enjoys her favorite ingredients like peaches and sweet corn. Overall, her commitment to healthy, balanced, and plant-based cooking reflects her dedication to creating satisfying and delicious meals.
16. Chef Guntas Sethi - @chefguntas
Chef Guntas Sethi, a culinary artist with roots in a food-loving Punjabi family from Guwahati, has carved a niche in the culinary world with her unique cooking style. Educated at the prestigious Cordon Bleu, London, Guntas learned the science behind food, which significantly influences her cooking philosophy. She believes in respecting each ingredient, advocating for simplicity and allowing individual flavors to shine.
Guntas is renowned for her innovative fusion cuisine, seamlessly blending traditional Indian flavors with Western culinary techniques. Her approach avoids complexity for the sake of it, instead focusing on complementing and enhancing flavors.
17. Chef Lennard Yeong - @lennardy
Chef Lennard Yeong, a culinary talent, found his passion for cooking in his twenties, inspired by Anthony Bourdain's “No Reservations.” His early kitchen experiences with his mother influenced his culinary path. Initially an engineer, Yeong switched to cooking, finding true joy in it.
As the in-house chef at Miele Singapore, Yeong’s style merges Japanese finesse with Singaporean flavors, creating unique dishes like chawanmushi with white pepper clam sauce. His social media presence, bolstered during the pandemic, has built a community around his accessible cooking style.
Yeong believes in the unifying power of food, valuing the connections and joy it brings to people. His journey reflects a blend of passion, cultural fusion in cuisine, and the ability to inspire and connect through food.
18. Alexandra Azary - @brighteyedbaker
Alexandra Azary is the talent behind Bright-Eyed Baker, focusing on desserts, baked goods, and her interests in coffee and craft cocktails. She champions cooking from scratch with accessible, whole food ingredients. Her blog features DIY recipes for commonly bought items and tips for reducing kitchen waste, like using citrus scraps or leftover milk creatively.
Alex started her blog in 2011 and is mostly self-taught. She gained experience at a local bakery, learning intricate baking techniques. Despite a busy lifestyle, she ensures her recipes are easy and quick, suitable for those with limited time.
Bright-Eyed Baker has adapted to include gluten-free recipes since 2017, catering to Alex’s and her boyfriend’s dietary needs. The blog also offers modifications for dairy-free and vegan diets, aiming to make baking enjoyable and practical for all dietary preferences.
19. Heifa Odeh - @fufuinthekitchen
Heifa Odeh, a first-generation Palestinian American from New Jersey, now living in Chicago, is the creator of Fufu’s Kitchen, a name derived from her nickname “Fufu.” Raised in a Middle Eastern household where food, especially traditional Arab cuisine, was central to daily life, Heifa developed a passion for cooking. She learned to cook by observing her mother, who never used precise measurements. This inspired Heifa to document and preserve the beloved dishes of her heritage, leading to the creation of her blog.
Heifa is also the author of “Dine in Palestine,” a cookbook featuring 60 family recipes. On Fufu’s Kitchen, she shares a range of recipes, from classic Arab dishes and traditional Palestinian meals to recipes inspired by her cultural background. Understanding the challenges of cooking as a busy parent, Heifa focuses on approachable recipes for families, aiming to boost confidence in home cooking and show that preparing delicious meals can be straightforward.
20. Natalie Perry - @perrysplate
Natalie, the mind behind Perry’s Plate, is focused on fostering a healthy lifestyle for her family, often experimenting with recipes beyond their favorite pizza. Her approach to cooking is flexible, generally favoring grain-free and dairy-light meals, with many recipes on her site being Whole30-compliant, paleo-friendly, or adaptable to gluten-free and dairy-free options.
Since starting Perry’s Plate in 2008, Natalie has cultivated it into both a creative outlet and a community for food lovers. She has authored cookbooks like “The Big Book of Paleo Slow Cooking” and “The Big Book of Paleo Pressure Cooking.” Her culinary contributions extend to platforms like the Pioneer Woman’s Tasty Kitchen Blog and her work has been featured on prominent sites such as Whole30.com and Bon Appetit. Natalie’s cooking style and her website reflect her commitment to healthy, adaptable eating for families.
Get your Instagram followers to cook more of your recipes!
Create your FREE Grocers List Creator account to:
Capture emails: Turn recipe tags into sign-ups, building your email list and owning your audience.
Boost website traffic: Drive fans back with exclusive recipe emails and branded plugs.
Unlock valuable insights: Understand which recipes resonate, inform brand partnerships, and track success.
